Claimful for Real Estate Agents
Generate your own leads instead of paying for portal leads that go to every agent in town
You're paying $50-100 per lead from Zillow. Those same leads went to five other agents. And most of them won't respond to your call.
There's a better way.
The Problem with Bought Leads
Real estate agents spend thousands every month on leads from portals. Here's why that model is broken:
- Expensive - $50-100+ per lead adds up fast
- Competitive - Same lead goes to multiple agents
- Cold - They don't know you, don't trust you
- Inconsistent - Feast or famine, never predictable
What if you could generate your own leads? People who come to you first, who already see you as the expert, who aren't shopping around?
How Real Estate Agents Use Claimful
Open Houses
Put a QR code on your sign-in sheet that links to a valuable resource:
- "Get our Hidden Closing Costs Guide"
- "Download the Neighborhood Report"
Visitors scan, enter their email, get instant value. You get their contact info automatically.
Business Cards
Replace your generic card with one that offers value:
- QR code linking to "First-Time Homebuyer Checklist"
- Something they'll actually use
Now they have a reason to reach out to you.
Email Signature
Every email you send can capture leads: "P.S. Thinking about buying? Grab my free First-Time Homebuyer Checklist: [link]"
Social Media
Share your lead magnet link in your bio. Post about it in Stories. Mention it in property videos.
Lead Magnets That Work for Real Estate
For Buyers:
- First-Time Homebuyer Checklist
- Hidden Closing Costs Breakdown
- Mortgage Calculator Guide
- What to Look for in a Home Inspection
For Sellers:
- Home Prep Checklist Before Listing
- What Sellers Wish They Knew
- Staging Tips That Actually Work
- How to Price Your Home Right
For Your Market:
- Monthly Market Report
- Neighborhood Guide with Schools, Restaurants, Parks
- Property Tax Guide for Your County
Why This Works
Trust Before the Transaction
Real estate is a high-trust business. A free resource shows your expertise before anyone asks you to sell their home.
Qualified Leads
Someone who downloads "Investment Property Analysis Guide" is likely an investor. Someone who downloads "First-Time Homebuyer Checklist" is likely a first-time buyer. Your lead magnet pre-qualifies your leads.
Stay Top of Mind
The average home buying process takes months. Email keeps you in their inbox until they're ready to act.
Lower Cost Per Lead
Create one lead magnet. Share it everywhere. Collect leads for months with no ongoing cost.
How Claimful Works for Agents
- Upload your resource - PDF, video, whatever you've created
- Get your link - Clean, professional, mobile-optimized
- Share everywhere - Open houses, business cards, social media, email signature
- Collect leads automatically - We handle delivery, you get the emails
No website required. No complicated tech. Setup takes about 60 seconds.
Real Results
Real estate agents using lead magnets typically see:
- 15-25% conversion rate on link clicks
- Zero cost per lead after initial setup
- Pre-qualified leads who already value your expertise
Compare that to $100 portal leads that went to five other agents.
Get Started Today
Stop competing for the same bought leads as every other agent. Start generating your own.
It's free to start. No credit card required.
Learn More
Want specific lead magnet ideas? Check out: 8 Lead Magnet Ideas for Real Estate Agents
New to lead magnets? Read our Complete Guide.